The Unlucky Generation
A different conversation about the UK's future

The Unlucky
Generation.

What are we leaving behind? Explore the financial decisions shaping the next generation's opportunities. Six questions, clear evidence and numbers you can test yourself.

Explore the six questions ↗No economics degree required.
Start with what matters to you

Six questions. Your future.

Choose a question. Explore the evidence. Change the assumptions and decide what you think.

Who is the unlucky generation?

Two generations. A shared question about the future.

For communities left behind by deindustrialisation, high unemployment, generational deprivation and underinvestment in housing and infrastructure have created a lasting divide between promises and delivery. For younger people, high housing costs, substantial student debt and an uncertain jobs market make it harder to build an independent future.

Their experiences are different, but they share a question: who benefits from today's political decisions, and who will pay for them tomorrow?

Why this website exists
Their future should not be decided without their voice.

The Unlucky Generation is a platform for the people who will live with the consequences of today's choices. It makes the numbers easier to understand, shows the trade-offs and gives visitors the tools to question the assumptions.

It does not tell you what to think or which political side to support. It gives you evidence to ask better questions.

The book

The Unlucky Generation

The book explores how the UK arrived here, why the promises made to previous generations matter, and how stewardship of national assets and finances could change the opportunities available to the next.

The website puts those arguments to the test with interactive data, sources and assumptions.

Continue the conversation

Read, question, share.

Follow the articles and discussions, explore the book's ideas, and help bring the next generation into the debate.

Book information and publication updates will appear here as they become available.

Our future should not be a debate conducted without us.

We do not tell you which political answer to support. We make the numbers, assumptions and trade-offs easier to understand and open to challenge.

Explore the six questions ↗